Breaking Down the Legal Rankings

Abstract

Legal rankings have long been seen as an
identifier of a firm’s or individual's success in
their field. But with new directories and
publications popping up left, right, and centre it
can be difficult to determine their legitimacy.
However, with a little guidance and a
rudimentary understanding of marketing
tactics, which I will provide below, firms of all
sizes can utilize the rankings and awards system
to help put themselves in good stead for
attracting prospective clients.